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Customer Service automation

Guest Feedback Requests

Sends hotel and restaurant guests a short feedback request after checkout or their meal, analyses responses, invites happy guests to leave a public review and flags unhappy guests for follow-up.

The business problem

Hotels and restaurants rely on reviews, but most guests are never asked for feedback. Manual follow-up is inconsistent and low-response. Negative experiences surface first as public reviews.

The manual process today

Where the time goes before automation:

  1. Leave paper comment cards on tables or in rooms
  2. Ask guests for reviews at checkout when staff remember
  3. Read online reviews occasionally
  4. Reply to complaints days later

The AI workflow

How the automation runs

Each step below runs on its own; a person steps in only where the workflow says so.

Guest Feedback Requests

  1. Checkout in the PMS or a closed bill in the POS triggers the request.

  1. 01

    Guest checks out

    Checkout in the PMS or a closed bill in the POS triggers the request.

    Hotel PMS, restaurant POS

  2. 02

    Send feedback request

    A short branded survey is sent by WhatsApp, SMS or email.

    WhatsApp Business API, survey tool

  3. 03

    Analyse responses

    Ratings and comments are analysed for sentiment and themes.

    LLM, sentiment analysis

  4. 04

    Route by sentiment

    Happy guests are invited to post a public review; unhappy guests are flagged.

    Google Business Profile, TripAdvisor links

  5. 05

    Manager follows up

    A manager contacts guests who had a poor experience.

    Phone, WhatsApp

  6. 06

    Report trends

    Dashboards show satisfaction by outlet, shift and theme.

    Dashboards

What changes

Qualitative benefits. We measure the real effect on your process during the first weeks.

  • Feedback from many more guests
  • Problems resolved privately before they become public reviews
  • More positive public reviews
  • Clear service-quality trends

How we implement it

Timelines depend on your systems and are confirmed after discovery.

  • 01Connect the PMS or POS checkout event
  • 02Design a short, branded survey in English and Arabic
  • 03Set rules for review invitations and follow-up
  • 04Assign follow-up owners
  • 05Review themes in weekly operations meetings

FAQ

Questions about this automation

Is it allowed to invite only happy guests to review?

Review platforms have rules on selective review requests. Check the policies of each platform; many businesses invite all guests and follow up separately on complaints.

Can it work for a single restaurant?

Yes. It works for single outlets as well as hotel groups.

Learn to build this

Workshops that teach it

Prefer to build it in-house? These workshops cover the skills and tools behind this workflow.
  • Facilitator leading a hands-on workshop as participants work on laptops around a conference table
    FreeLive online
    Dates on request

    Free: WhatsApp Lead Automation Demo

    with DAIDU faculty

    Duration
    45 minutes
    Location
    Online
    Audience
    For business owners, sales teams

    See a complete WhatsApp lead flow and decide whether it fits your business.

    Free · registration required

    Register interest
    Proposed
  • Operations staff walking a warehouse aisle reviewing a clipboard
    HealthcareHybrid
    Dates on request

    AI for Healthcare Admin

    with DAIDU faculty

    Duration
    1 day
    Location
    Dubai
    Audience
    For clinic managers, front-office and admin teams

    Design an appointment and reminder workflow and a non-clinical FAQ assistant for your clinic.

    On request

    Register interest
    Proposed

Consultation

Discuss this automation

Want Guest Feedback Requests running in your business? Tell us about your tools and volumes and we will scope it with you.
  • A 30-minute call with someone who builds automations
  • We look at one process you repeat every week
  • You leave with a clear next step, whether or not you work with us
Discuss This Automation

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We use your details only to respond to this request. Pricing depends on scope and is confirmed after discovery.