AI workshops for Marketing
The short version
AI is now part of everyday marketing work. Marketers use it to research audiences, brainstorm campaign ideas, draft copy, create visuals and short videos, plan content calendars, and make sense of campaign data. Used well, it shortens the distance between an idea and a published campaign.
Used badly, it produces generic content that sounds like everyone else. The difference is skill: knowing how to brief AI with your brand voice, audience and offer; how to check its claims; and how to combine several tools into a repeatable workflow. A good AI-assisted marketer still owns the strategy, the brand and the final call.
For marketers in the UAE and wider GCC, AI also helps with bilingual content, seasonal campaigns and fast-moving social channels. DAIDU's AI in Digital Marketing — Professional Certification is a CPD-accredited workshop that covers the full journey, from foundations and social media to SEO, paid ads, analytics and WhatsApp. Shorter masterclasses go deeper on content creation and AI search.
Start this week
Create a 30-day content calendar from one campaign brief, then edit it to your brand voice.
Turn one long video or webinar into several short clips and captions.
Ask AI to summarise last month's campaign results and suggest three tests for next month.
Recommended workshops
with Muhammed Naji
Plan, create and measure a full AI-assisted campaign — and present it as your capstone.
Free prompt pack
Twelve ready-to-use prompts for planning, creating and measuring marketing with any AI assistant. Replace the [placeholders] with your details, and always check facts, prices and claims before publishing.
Workshop Finder
Two questions — who you are and what you want AI to do for you. We'll match you to the right workshop in under 30 seconds.
