Marketing automation
Sends behaviour-triggered email journeys such as welcome series, abandoned-browse reminders, post-purchase thank-yous, upsells and re-engagement, tailored to each customer.
Generic email blasts underperform because they ignore what each customer has done and needs. Building individual journeys by hand is impossible at scale. Key moments such as a first purchase or a lapse in activity go unnoticed.
Where the time goes before automation:
The AI workflow
Personalised Email Marketing Journeys
A sign-up, purchase, browse, cart addition or period of inactivity occurs.
A sign-up, purchase, browse, cart addition or period of inactivity occurs.
Website tracking, e-commerce platform, CRM
The customer is placed in the right journey and segment.
Klaviyo, HubSpot, ActiveCampaign
Subject lines, product picks and calls to action are tailored to the customer.
LLM, dynamic content
The sequence runs over days or weeks with set delays.
Email automation
Customers leave the journey once they buy or act.
Journey rules
Opens, clicks and conversions are used to test and improve each step.
A/B testing, analytics
Recommended technologies
Mailchimp
Mailchimp is a leading marketing automation and email marketing platform designed to help businesses engage customers and grow their audience.
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Polar Analytics
Polar Analytics is an AI-driven analytics and automation platform designed for e-commerce and direct-to-consumer brands.
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ActiveCampaign
ActiveCampaign is a leading AI-powered email and CRM automation platform designed to help businesses build smarter customer journeys.
Sales & CRMView
Amazon Personalize
Amazon Personalize allows businesses to deliver individualized recommendations for products, content, and services using AI-powered models.
Marketing & SocialView
Systeme.io
Systeme is a comprehensive online business platform that allows organizations to manage all aspects of their digital operations in one place.
Automation & AgentsView
Zapier
FreemiumZapier is a versatile no-/low-code platform that enables organizations to automate repetitive tasks and integrate workflows across thousands of applications.
Automation & AgentsView
Explore the AI Marketplace Tools open on marketplace.daidu.ai. Listings are independent products; DAIDU does not guarantee third-party pricing.
Qualitative benefits. We measure the real effect on your process during the first weeks.
Timelines depend on your systems and are confirmed after discovery.
FAQ
A welcome series and an abandoned cart or browse journey usually deliver the quickest results.
Yes. Marketing emails should only go to people who have agreed to receive them, with an easy way to unsubscribe.
Learn to build this
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