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Marketing · Workshop

AI in Digital Marketing — Professional Certification

Plan, create and measure a full AI-assisted campaign — and present it as your capstone.

  • Duration: 20 hours · 6 modules
  • Format: Live online
  • Next date: Sat 7 NovSample date
  • English

AED 1,999Instalments available — ask on WhatsApp

Duration
20 hours · 6 modules
Format
Live online
Next date
Sat 7 NovSample date
Price
AED 1,999
Certificate
CPD-accredited · 20 CPD hours

In short

A live online workshop that teaches you to plan, create, run and measure digital marketing with AI, across six modules from foundations to analytics and WhatsApp. It is DAIDU's CPD-accredited AI Digital Marketing Workshop, delivered in weekend sessions and finished with a capstone AI marketing plan.

What you'll learn

Skills you'll use on Monday.

  1. 01Apply digital marketing foundations with AI as your research and planning assistant
  2. 02Build a consistent brand presence with AI-assisted copy and visuals
  3. 03Plan and produce social media content with AI tools
  4. 04Improve visibility in search and AI answer engines (SEO and AEO)
  5. 05Set up and improve paid campaigns, including Meta Ads
  6. 06Measure results with analytics dashboards and use WhatsApp in your marketing
  7. 07Write reusable prompts for everyday marketing tasks

What you'll build

  • A final AI marketing plan, presented as your capstone
  • A personal prompt library for marketing tasks
  • Social media content created with AI design and video tools
  • A campaign measurement view built with analytics tools

Who should attend

Is this workshop for you?

  • Marketing professionals and in-house marketers
  • Entrepreneurs, business owners and SME teams
  • Freelancers, content creators and personal brand builders
  • Students, job seekers and career changers moving into marketing
  • E-commerce operators and agency professionals

Agenda

How the workshop runs.

Schedule: Weekend sessions, times in GST
  1. Module 1

    Foundations of Digital Marketing

    Core digital marketing concepts and how AI fits into research, audience understanding and planning.

  2. Module 2

    Building a Presence

    Positioning, brand voice and online presence, with AI-assisted copy and visuals.

  3. Module 3

    Social Media Marketing

    Planning, creating and scheduling social content using AI writing, design and video tools.

  4. Module 4

    SEO and AEO

    Search engine optimisation and answer engine optimisation for visibility in search and AI assistants.

  5. Module 5

    Paid Ads and Meta Ads

    Setting up, writing and improving paid campaigns on Meta and Google ad platforms.

  6. Module 6

    Analytics, WhatsApp and Future Skills

    Measuring results with dashboards, using WhatsApp in marketing, and the skills to keep learning.

  7. Capstone

    Final AI Marketing Plan

    Bring the modules together into one AI marketing plan and present it.

Practical exercises

Hands on, not hands folded.

  1. EX 01

    Write and refine prompts for audience research and campaign ideas

  2. EX 02

    Create a set of social posts and a short video with AI tools

  3. EX 03

    Draft ad copy variations and plan a test

  4. EX 04

    Build a simple performance report from campaign data

Skills you'll leave with

Ready for your CV and LinkedIn.

  • AI-assisted campaign planning
  • Prompt writing for marketing
  • AI content creation for social media
  • SEO and AEO fundamentals
  • Meta Ads campaign setup
  • Marketing analytics and reporting

Your trainer

MN

Muhammed Naji

Lead Trainer, AI in Digital Marketing

Leads DAIDU's CPD-accredited AI in Digital Marketing programme. [VERIFY: full bio, photo and credentials from DAIDU]

Certification

A CPD-accredited workshop.

This workshop is delivered as an activity accredited by The CPD Standards Office. Participants who meet the completion criteria receive a CPD certificate recording 20 CPD hours.

One accredited activity: “AI Powered Digital Marketing Course (20 Hours)”, delivered as DAIDU's AI in Digital Marketing — Professional Certification. Other workshops are not CPD-accredited.

Accrediting body
The CPD Standards Office
Provider number
50952
Valid until
31 December 2028
Check the CPD Standards Office directory How DAIDU certificates work

Upcoming dates

Pick your date.

  • OpenSample date

    November weekend cohort (English)

    7 Nov 2026 · Weekend sessions, times in GST · Live online · Online · English

  • OpenSample date

    January weekend cohort (English)

    9 Jan 2027 · Weekend sessions, times in GST · Live online · Online · English

FAQs

Questions, answered.

Is this workshop CPD-accredited?

Yes. The CPD Standards Office lists Daidu Inc (Provider No. 50952) with one accredited activity, the AI Powered Digital Marketing Course (20 hours). This workshop is DAIDU's CPD-accredited AI Digital Marketing Workshop. Other DAIDU workshops are not CPD-accredited.

Is it live or pre-recorded?

It is delivered live online in weekend sessions with the trainer. Session dates and times are shown in the Upcoming Dates section.

Do I need a technical background?

No technical background is required. You need a laptop, a stable internet connection and a willingness to practise between sessions.

Are AI tool subscriptions included?

No. The workshop uses widely available AI tools, many with free tiers, but paid tool subscriptions are not included in the fee. Payment in instalments can be arranged — ask on WhatsApp.

For teams

Bringing 3+ people? Design a private version for your company.

Registration

Reserve your seat.

1 — Choose your date

Instalments available — ask on WhatsApp

Questions first? Ask on WhatsApp

2 — Your details

Include your country code, e.g. +971

or chat on WhatsApp
We only use your details to arrange this workshop. Your seat is confirmed once payment is received.

SAT 07 NOVAED 1,999