Provided by IBM via Coursera, this free 9-hour specialization introduces AI’s role in business, covering machine learning, AI ethics, and applications like chatbots and predictive analytics through hands-on labs and case studies. Learners explore how AI drives innovation in industries such as retail and marketing, earning a free certificate upon completion to enhance their professional credentials. This course is ideal for business professionals and beginners aiming to leverage AI for strategic decision-making.
