Fable is a no-code interactive demo platform built for sales, marketing, customer success and onboarding teams to transform static content into engaging, clickable product experiences. You start by capturing your product’s key flows—clicks, navigation, UI interactions—and then the platform uses AI to generate the interactive demo, allowing you to add dynamic personalization, voiceovers in multiple languages, lead capture forms and branching logic. The final demo can be embedded or shared as a link and is optimized for mobile and desktop viewing. Integrated analytics track viewer behaviour such as clicks, dwell time and completion rates so teams can refine their demo content for better conversions. With branding controls, custom domains, and user roles you can scale demo creation across your organisation. Fable supports workflows like prospect product tours, onboarding walkthroughs, training modules and partner enablement. Because it automates the design and tracking process, users spend less time editing and more time converting.

Key Features

• Capture product interactions and build interactive demos with AI assistance

• Personalize demos with dynamic variables, voiceovers and audience targeting

• Embed demos, share branded links or use custom domains for professional delivery

• Analytics dashboard to monitor clicks, completion rate, drop-off points and viewer behaviour

• No-code editor with branching logic, hotspot annotations and lead capture forms

• Role based workspaces, brand kit support and scalable demo production

Industries

• SaaS & Product Software

• Sales Enablement & GTM Teams

• Marketing & Demand Generation

• Customer Success & Onboarding

• Training & Partner Enablement

• B2B Technology & Services

Fable empowers teams to convert product features into interactive, personalised demos that engage prospects and support onboarding. For example a sales team might record the key signup flow of their software product and then use Fable to generate a branded demo link to send to a prospect, including voiceover narration and a fill-in form to capture lead details. The marketing team could embed the same demo on a landing page with dynamic content adapted for different industries. A customer success team could create an onboarding walkthrough that new users self-explore, reducing support inquiries. Because Fable provides analytics on which parts of the demo are clicked or skipped, teams can refine the flows and improve conversion. With no-code editing, role based access and brand controls, the solution scales for large organisations while maintaining consistency. It replaces static slide decks, long videos and manual editing work with personalised, measurable demos that drive outcomes.